We can think of Hybridcasual games as mobile games that have hyper casual core game loops and simple mechanics, which are expanded and amplified with features and monetisation models of casual / mid-core games.

Retaining the positive instant action, snackable essence of a hyper casual whilst offering deeper and more complex player upgrades and progression systems. These create longer-term motivation, increased retention and player progression.

They drive higher baseline lifetime value through “In App Purchases” alongside “Ad-based monetisation” methods.

► Download the Hybridcasual Presentation


Timestamps

03:45 - Hybridcasual Games - Game genre spectrums

07:40 - What are Hybridcasual Games - Explained

11:36 - Light and Deep

11:36 - Sub-genres and game loop examples

18:59 - Arcade Idle - Aquarium Land case study

25:24 - Arcade Idle - Zombie Defense case study

33:42 - Game systems and meta layer considerations

36:19 - Storyline ( Narrative / Journey )

40:57 - Build & Design ( Decoration / Restoration )

42:52 - Collecting

45:28 - RPG Elements ( Player Progression / Upgrades )

49:45 - Monetisation and game modes

53:14 - Retention and revenue drivers

57:02 - Game Modes - Collection Economy

1:01:04 - Game Modes - Mini games / Live Ops / Side Quests

1:04:25 - Game Modes - Decoration  / Restoration

1:05:15 - Game Modes - Social and Battle Pass

1:08:02 - Thinking beyond and adjusting your mindset

1:20:01 - Hybridcasual - Wrapping up!